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Nikon launches AF-S DX Micro Nikkor 40mm F2.8 macro lens

Nikon has announced an inexpensive macro lens aimed at entry-level DSLR users. The AF-S DX Micro Nikkor 40mm f/2.8G offers true 1:1 macro in a compact, lightweight package. With its inbuilt silent wave motor it will autofocus on all Nikon DSLRs, including those that lack in-body AF motors such as the D3100 and D5100. It uses an internal focus system with close-range correction to attain a minimum focus distance of just 16cm / 6.4″, equating to approximately 5cm / 2″ from the front of the lens. It will be available from 25th August, at an MSRP $279.95.

GET CLOSER TO CLARITY: THE NEW NIKON AF-S DX MICRO NIKKOR 40mm f/2.8G BRINGS FAST MACRO ABILITY TO DX-FORMAT SHOOTERS

Images Packed with Stunning Detail and Amazing Sharpness Have Never Been So Near

Nikon Inc. today introduced the new lightweight and versatile AF-S DX Micro NIKKOR 40mm f/2.8G lens to provide Nikon DX-format shooters macro capabilities at an affordable price point. Ideal for intimate details or general portraiture, the new AF-S DX Micro NIKKOR 40mm f/2.8G lens has a minimum focusing distance of just 0.53 feet (6.4 inches) to allow users to capture extreme close-up photographs and High Definition (HD) video with a life-size 1:1 reproduction ratio.

“This new NIKKOR lens is an ideal accessory lens for those who are ready to explore a totally new perspective, whether it’s extreme close-up detail or general still images and movies with flattering out of focus elements,” said Lisa Osorio, general manager of marketing at Nikon Inc. The new Micro NIKKOR lens delivers new and added versatility to the Nikon DX-format digital SLR system and provides DX-format shooters with compact optics that deliver excellent color reproduction and stunning sharpness.”

Weighing in at approximately nine ounces, the extremely compact and lightweight lens is an ideal “next” lens to complement any DX-format shooter’s growing D-SLR kit. The natural focal length (60mm, FX equivalent) and large f/2.8 aperture are ideal for a wide variety of applications, whether capturing close-up details in flowers and insects or shooting flattering portraiture with a pleasing bokeh.

For fast and whisper quiet autofocus operation, the new Nikon 40mm Micro lens also features Nikon’s exclusive Silent Wave Motor technology, which allows photographers to get even closer without disturbing a subject. For complete control, the AF-S DX Micro NIKKOR 40mm offers users both manual-priority autofocus (M/A) and manual focus (M) modes to quickly and easily switch focus modes on the fly. To help ensure amazing lens performance at close distances, this new lens employs Nikon’s Close-Range Correction System. With this system, the lens elements are configured in a “floating” design wherein each lens group moves independently to help achieve critical focus. Additionally, Nikon’s Super Integrated Coatings are applied to help reduce instances of lens flare and ghosting. The seven blade diaphragm also helps to create a more natural out of focus component.

The versatile and compact nature of the AF-S DX Micro NIKKOR 40mm f/2.8G lens combined with its affordability make it a great travel companion for any DX-format D-SLR, including the new Nikon D5100 and popular D3100.

Price and Availability

The versatile AF-S DX Micro NIKKOR 40mm f/2.8G will be available in August for an estimated selling price* of $279.95. For more information, please visit www.nikonusa.com.

Read more @ dpreview

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Nikon announces AF-S Nikkor 50mm f/1.8G lens

Nikon has formally announced the AF-S NIKKOR 50mm f/1.8G lens for both DX and FX DSLRs. The lens, whose details had previously been revealed by the company, features a totally new optical formula featuring an aspherical element – an unusual feature for this type of optic. The 50mm F1.8G features a built-in AF-S focus motor to allow autofocus with all Nikon DSLRs. The company says it expects the lens to retail for around $219.95 including a lens hood, pitching it around the same level as the Nikkor AF-S 35mm F1.8G and making it an accessible (if slightly short) portrait lens for owners of Nikon’s APS-C DSLRs.

EVOLUTION OF THE CLASSIC: THE NEW AF-S NIKKOR 50mm F/1.8G LENS

Nikon Inc. today announced the AF-S NIKKOR 50mm f/1.8G lens,  a fast, compact lens that affords photographers the versatility of the classic 50mm focal length and the benefits of a fast aperture for photos and D-movies.  Whether a new D-SLR enthusiast or a seasoned pro, users will appreciate the tack-sharp image quality, extreme low-light performance, shallow depth of field and Nikon core technologies that improve upon the original to make a great lens even better.

“The 50mm lens has been a staple for photographers since the 35mm film days, and this new lens enables Nikon customers that shoot photos and movies to discover the creative benefits of this traditional focal length,” said Lisa Osorio, general manager of marketing at Nikon Inc. “This f/1.8 prime lens offers exceptional image quality and control, and benefits from modern Nikon technologies to enhance performance such as the Silent Wave Motor and use of an aspheric lens – it’s a very attractive package for any shooting discipline.”

Lightweight, compact and affordable, this lens will easily become a favorite and find a home in any photographer’s gear bag. With the unique ability to mimic the focal length of the human eye, the AF-S NIKKOR 50mm f/1.8G lens is ideal for travel, general photography, low-light, landscape shooting and portraiture. This lens continues the tradition of NIKKOR precision optics to provide photographers with sharp, high-resolution images and the ability to focus as close as 1.48 feet, with amazing depth of field control for intimate details.  The integration of an ultra-compact Silent Wave Motor ensures fast, whisper-quiet AF operation, which is essential when recording movies.  Optimized for Nikon FX-format cameras, this lens is also a great option for Nikon DX-format photographers seeking a fast, sharp lens for capturing images with amazing color and contrast.

The new 50mm f/1.8 lens construction consists of seven elements in six groups, with one aspherical lens element to reduce instances of coma and aberration, even when shooting wide open.  A rounded diaphragm opening combined with the seven-blade aperture contributes to a substantially more circular bokeh for a more natural appearance of out-of-focus background elements.  Additionally, instances of lens flare and chromatic aberration are suppressed using Nikon’s exclusive Super Integrated Coatings, which also help ensure vividly accurate color balance.

The AF-S NIKKOR 50mm f/1.8G lens is scheduled to be available at Nikon authorized dealers beginning June 16, 2011 at an estimated selling price of $219.95.* For more information, please visit www.nikonusa.com.

About the NIKKOR brand

With a comprehensive assortment of FX and DX-format lenses and focal lengths, from the ultra-wide 10-24mm to the super telephoto 600mm VR, Nikon photographers have come to rely upon the NIKKOR core technologies that contribute to their optical superiority. NIKKOR is the brand name for Nikon’s photographic lenses, which are precision crafted to the most exacting standards in Nikon’s own glassworks. In 1933, Nikon marketed its first camera lens under the NIKKOR brand name, the “Aero-NIKKOR” for aerial photography applications. Since then, NIKKOR has been used as a brand name for Nikon’s lenses that symbolizes durability, high image quality and optical excellence.

About Nikon

Nikon, At the Heart of the Image™. Nikon Inc. is the world leader in digital imaging, precision optics and photo imaging technology and is globally recognized for setting new standards in product design and performance for its award-winning consumer and professional photographic equipment. Nikon Inc. distributes consumer and professional digital SLR cameras, NIKKOR optics, Speedlights and system accessories; Nikon COOLPIX® compact digital cameras; 35mm film SLR cameras; Nikon software products and Nikon sports and recreational optics. In 2011, production of NIKKOR lenses surpassed 60 million, creating a new milestone in Nikon’s heritage of superior optics.  For more information, dial (800) NIKON-US or visit http://www.nikonusa.com, which links all levels of photographers to the Web’s most comprehensive photo learning and sharing communities. Connect with Nikon and other photographers on Facebook at http://www.facebook.com/nikon and get the latest news and information from Twitter by following @Nikon_USA.

Read more @ dpreview

Nikon 16-35mm f/4 G ED VR stabilized ultra-wide zoom

Nikon has announced the worlds first image stabilized ultra-wide angle zoom for full frame cameras. The AF-S Nikkor 16-35mm f/4G ED VR lens includes a Silent Wave autofocus motor and VR II technology, which Nikon claims gives up to four stops benefit against camera shake when hand-holding. Other goodies include Nano Crystal coating to combat flare, a magnesium alloy barrel, and weather sealing.

Nikon UK today announces the AF-S NIKKOR 16-35mm f/4G ED VR, the world’s first ultra-wide angle zoom lens with VR for FX-format cameras. The new lens offers an affordable and practical proposition for general photography with FX-format cameras such as the D700.

Zurab Kiknadze, Product Manager Lenses, Accessories & Software, Nikon Europe says: “The AF-S NIKKOR 16-35mm f/4G ED VR covers all bases for wide angle shooting and addresses market feedback for a more affordable alternative to the professional AF-S Zoom-Nikkor 17-35mm f/2.8D IF-ED or more recent AF-S NIKKOR 14-24mm f/2.8G ED ultra-wide-angle lens”.

Sharper handheld images at slow shutter speeds
The AF-S NIKKOR 16-35mm f/4G ED VR is the world’s first ultra-wide angle zoom lens to feature Vibration Reduction technology, providing the ability to shoot at shutter speeds up to four stops slower. The application of VR complements the f/4 maximum aperture when shooting in low light.

Class leading image quality
The new lens’ complex optical design features Nikon’s exclusive anti-reflection Nano Crystal coat, two ED glass elements and no less than three aspherical glass elements to minimize distortion and aberration, even at maximum aperture. The VR II system and Silent Wave Motor deliver extremely quiet, discrete operation and the nine bladed rounded diaphragm renders delightful bokeh.

Built for everyday use
The AF-S NIKKOR 16-35mm f/4G ED VR balances well with more compact FX format cameras such as the D700 and is consequently built to withstand the demands of everyday shooting. The robust magnesium construction and weather sealing will make it an ideal choice for the adventurous enthusiast and professional photographer. It comes complete with durable hood HB-23, and soft pouch.

Read more @ dpreview

Nikon releases 24mm f/1.4 G ED fast wideangle lens

Nikon has released the AF-S Nikkor 24mm F/1.4G ED wide aperture prime lens for full-frame DSLRs. It features an anti-reflective Nano Crystal coating and both ED and aspherical lens elements to help minimize distortion and chromatic aberration. The lens comes in a weather-resistant body and includes a Silent Wave Motor for quieter autofocus operation.

Nikon today announces a class leading ultra-fast aperture wide angle lens, the AF-S NIKKOR 24mm f/1.4G ED. Designed for professional reportage and landscape photography, the new lens features a ground-breaking optical design for Nikon’s range of class leading FX-format DSLR cameras.

Zurab Kiknadze, Product Manager Lenses, Accessories & Software, Nikon Europe says: “The new 24mm lens continues to strengthen Nikon’s professional lens line up which already includes a range of award winning NIKKOR zoom lenses such as the AF-S NIKKOR 24-70mm f/2.8G ED. The shallow depth of field and bright viewfinder image offered by this new fast aperture prime lens will appeal to many photographers, particularly in the photojournalism community.”

New NIKKOR optical design
The AF-S NIKKOR 24mm f/1.4G ED features a unique optical design which provides improved image quality, with minimal distortion and excellent edge to corner sharpness especially at wider aperture settings. The new optical system combines Nikon’s exclusive anti-reflection Nano Crystal coat, ED glass and aspherical lens elements to deliver brilliant, high contrast image quality with minimised distortion and aberration. The f/1.4 aperture and nine blade rounded diaphragm contribute to render images with stunning NIKKOR trademark bokeh.

Discreet and Durable
The lens boasts a dedicated Silent Wave Motor for smooth and discrete autofocus operation, and is built to last with extensive use of magnesium in its construction, and weather and dust sealing, including around the mount. The AF-S NIKKOR 24mm f/1.4G ED comes complete with dedicated secure fitting hood HB-51, and soft pouch.

Read more @ dpreview

Nikon AF-S DX Micro Nikkor 85mm F3.5G VR

Nikon has also introduced an image-stabilised micro lens for DX format cameras, the AF-S DX Micro Nikkor 85mm F3.5G VR. Featuring a whole host of goodies, including an AF-S motor for fast silent autofocus, Nikon’s second-generation vibration reduction (VR II) system, and a circular diaphragm for attractive background blur, this lens gives 1:1 magnification at minimum focus distance of 28cm. The 85mm focal length (equivalent to 128mm on full frame) also gives a flattering perspective for portraits. The optical design uses 14 elements in 10 groups with one ED element, and the internal focus design means the front element does not rotate on focusing, enabling the use of lens-mounted macro lights.

Click the picture for more info

Click the picture for more info

Nikon UK is pleased to announce the launch of a new compact and lightweight DX format Macro lens with high quality optics, the AF-S DX MICRO NIKKOR 85MM F/3.5G VR. Implementing Nikon’s second generation Vibration Reduction (VR II) system and a 1:1 reproduction ratio, it’s the perfect choice for exploring the world of close-up photography.

Zurab Kiknadze, Product Manager Lenses, Accessories and Software, Nikon Europe says: “Lenses like this really expand creative opportunities beyond the standard kit lens. The AF-S DX MICRO NIKKOR 85MM F/3.5G VR is compact and light, so balances well with D-SLR’s like the D90 and D5000”.

Get close, stay steady
Ideal for those new to macro photography, the AF-S DX MICRO NIKKOR 85MM F/3.5G VR boasts a 1:1 reproduction ratio, allowing photographers to get lifelike close-ups of more intricate textures and details, even down to the fine texture on flower petals or insect wings. On top of this, the VR II system provides both a steady viewfinder image for composition and sharper results at slow shutter speeds or when shooting movie clips.

Beautifully balanced to take anywhere
The Nikon DX format provides a compact and light form factor that balances well with Nikon’s range of DSLR’s like the D90 and D5000. With a picture angle equivalent to a focal length of 127.5mm in FX/35mm format, it extends options beyond those offered by standard kit lenses, ideal for portraits or candid photography.

The finishing touch
Nikon’s acclaimed ED glass provides crisp high contrast results rendered with attractive background blur thanks to the rounded nine blade diaphragm. The SWM ensures smooth, discrete auto focusing and the non rotating front element enables the use of lens mounted flash accessories like the SB-R1C1 Macro Lighting kit.

Read more at dpreview

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